Category: Backlink Basics

Backlink Basics|Off-Page SEO

9 mins read

UGC links: Definition, Role, How To Check, and When to Use

User-generated content (UGC) backlinks are external links that are created by site users and not page authors. UGC links are similar to nofollow backlinks since they do not pass link […]

By Ajay Paghdal

Backlink Basics

9 mins read

Do-follow Backlinks: Definition, Importance, How To Check, and Build Them

In SEO, do-follow backlinks are your online credibility boosters. They pass "link juice" — SEO-speak for authority and ranking power to the destination site, signaling search engines that the […]

By Ajay Paghdal

Backlinks are among the top three ranking factors in search engine optimization. High-quality incoming links correlate with high organic rankings. The Backlinko study has proved that high-ranking pages have more […]

By Ajay Paghdal

Backlink Basics

19 mins read

Backlinks in SEO: Definition, Importance, How It Works, Types, Analysis, and Link Building

Backlinks in SEO are hyperlinks from one referring domain to another. In Google's original algorithm, PageRank, incoming links were like votes. High votes lead to better rankings. Despite hundreds of […]

By Ajay Paghdal

Backlink Basics

5 mins read

What is a Nofollow Link? When and How to Use It

Nofollow links are one of the best ways to prevent the flow of PageRank (link juice) from one URL to another. It was originally used to stop blog comment spam. […]

By Ajay Paghdal

Backlink Basics|Off-Page SEO

5 mins read

Link Schemes: Types, Risks, and How to Avoid Penalties

A link scheme is a group of unnatural links pointing to a domain. It is used to artificially manipulate a website's organic search rankings. Search engines use automated systems and […]

By Ajay Paghdal

Backlink Basics|Off-Page SEO

8 mins read

What Are Unnatural Backlinks and How Can You Avoid Them?

Unnatural links are backlinks that violate Google spam policies and lead to link spam. These are low-quality or artificial backlinks created using black hat SEO techniques. Any website that […]

By Ajay Paghdal

Backlink Basics

5 mins read

What is Link Equity in SEO? Everything You Need to Know

If you want to organically rank your website in Google's top results, you need high-authority backlinks. More than 60% of marketers believe that links are one of the top three […]

By Ajay Paghdal

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